Recession moves websites up the marketing food chain.
The role of websites and consumer expectations of website functionality has changed in recent times. Whether a corporate website or a transactional E-business, websites have become the most important front door to all businesses. Be it prospective and exisitng customer, investor or future employee, the quality of your web presence is what drives stakeholder action to your business and away from your competitors. This is the focus of everything digital Aim does for clients.
Independent online customer experience
advice
Digital Aim is a digital planning consultancy that scrutinises client's digital marketing ambitions. We provide quality control through usability assessments Search Engine Optimisation, web copywriting, website testing services and traffic generation initiatives. For more details see our Services Page
Rather the architect than the building contractor
Digital Aim's role is clearly defined. We tend to the details that many agencies (and clients) leave to chance. Our role is to ensure that say, 'electrical sockets' are technically, in the right places so that the customer experience is brilliant 1st time around. We do this by representing our clients from an informed digital marketing manager's perspective. We offer e-commerce, SEO and content strategy / content production input that streamlines the web development agency's project (saving you time and money).
By proactively working with our clients to specify the technical, content architecture, navigation and online marketing requirements we save time, money and hassle for dA's client base. We maximise user experience focus and the potential for natural search engine finability at the project outset.
digitalAim offers clients strong differentiation against their competitors' websites.
An informed pre-briefing process enables your web agency to cost projects accurately at the outset, offering greater value for money. We don't sell designs or technologies - we offer clarity and inform your decision making without the overhead of a dedicated senior digital marketing professional.
When content is king why is its importance often neglected during the visual design of creative work? A strong content strategy can save you money and offers results orientated web communication.
For an informal chat about any aspect of your online marketing and to make your digital comunications work harder in 2010, contact: found@digitalaim.co.uk
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