A new era in the role of websites

The role of websites and consumer expectations of website functionality has changed. Whether a transactional website or corporate website, websites have arguably become the front door to all businesses. Whether prospective customer, investor or future employee the quality of your web presence is what drives stakeholder action to your business and away from your competitors. This is the focus of everything digital Aim does.

Independent online customer experience advice

Digital Aim is a planning consultancy that offers clients defined digital marketing & technical direction for their websites. Additionally, we offer competitor analysis, Search Engine Optimisation, copywriting, website testing services and traffic generation initiatives. For more details see our Services Page

Rather the architect than the building contractor

Digital Aim's role is clearly defined. Our Account Managers tend to the detail that many clients leave to chance. Our role is to ensure that say, 'electrical sockets' are technically, in the right places so that the customer experience is brilliant 1st time around. We do this by representing our clients from an informed digital marketing manager's perspective. We offer e-commerce, SEO and content strategy / content production input that streamlines the web development agency's project (saving you time and money).
By proactively working with our clients to specify the technical, content architecture, navigation and online marketing requirement we consequently maximise user experience focus and SEO potential at the project outset. Fundamentally, digitalAim offers clients strong differentiation against their competitors' websites.
An informed pre-briefing process enables your web agency to cost projects accurately at the outset, offering greater value for money. We don't sell designs or technologies - we offer clarity and inform your decision making without the overhead of a dedicated senior digital marketing professional.
When content is king why is its importance often neglected during the visual design of creative work? A strong content strategy can save you money and offers results orientated web communication.

For an informal chat about any aspect of your online marketing and to make your digital comunications work harder in 2009, contact: found@digitalaim.co.uk

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